Incarnate Games

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Episode 13 – Ascended Kings Logo Concepts


Welcome to The Incarnate Process episode 13 – Ascended Kings Logo Concepts

Here were the artist and developer interactions:

Anthony Benedetto

Hey fellas,

As you can see I tried some combo crown/gem icons, but personally, I prefer the type treatment with the crown only. I say this because it fits better and I feel it communicates stronger and reads quicker. Out of all of the arrangements #7 is my favorite.

Please let me know your thoughts.




Jason Allen
Jason Allen

I like how the text is arranged this way. I can see the opportunity you took from the literal length of the words to create a perfect space to place the crown. Forgive me if this is a stupid question, these type treatments are for us to create a baseline as far as positioning/orientation goes, correct? If so I agree with this direction as far as positioning goes.

The idea for only the crown being present when the type treatment is visible, I also agree. Seeing the text in this orientation with a crown right there exhibits a strong presence as you said. Having only the crown visible when it is together with the text creates a compelling way to communicate this title, I think you sold me on that. I also like number 7. I think number 6 would also look good were it to have that trident on the crown as number 7 does. I think if crowns 2 and 3 were combined it would have a good result, I’d like to see if that would be possible.

If I’m on the right track in what I’ve said so far, then perhaps you are also thinking that anytime the type treatment isn’t visible, and only the logo is used instead, that’s when we would see the logo with the Ylem gem. Am I right by saying this?

As far as the logo’s go, the thought of having the crown tilting and hovering over the top of the gem I think is desirable. The more I see it the better I like it. However I have to be honest, while I do like the image of the octohedron that you showed me in our conversation, I didn’t realize you were eluding so much to that exact shape. What I liked about that image was the way that it refracted the light and that one edge was chamfered along the closest edge to the viewer, which also gave it a flat top edge. But I have to admit that I am not a fan of Ylem being a “Platonic solid” (an equilateral polyhedra).

One of the major reasons for this is because a D8 (eight sided dice) is a platonic solid, and to a board gamer this is the first thing that they think of when they see this shape, an eight sided die.

Let me know what you think. Thanks for this update!


Jason Allen
Jason Allen
I also forgot to mention, I like the way the gems are arranged on crown #1. I think the ideal crown would be the gems from 1, and then the shape of 2 and 3 combined, which would cause a slight morph in height by number 2’s influence on #3, and then use the ornamental spikes from #3. Let me know if this makes sense.

Jason Allen

Jason Allen

ACTUALLY I think I just had MIND = BLOWN moment when I saw this.

Let me know what you think about THAT shape?


Jason Allen

Jason Allen

I don’t know, I think it would end up going back to the fact that a pentagonal trapezohedron is the shape of a D10. Perhaps we stay with the direction I was saying with the 3d renders I posted. Sorry for all the confusion.



Stay tuned for EPISODE # 014:  Ascended Kings Logo Concepts 2 which will be posted soon!

Thank you for stopping by!

Artwork © 2014 Anthony Benedetto.

© 2016 Incarnate Games Inc, Ascended Kings, Omega Mundus series, the Incarnate Games logo,  the Ascended Kings logo and all associated marks, names, foci, characters, models, environments, illustrations and images from the Ascended Kings and/or Omega Mundus series are either ®,™, and/or © Incarnate Games, Inc 2013-2016. All Rights Reserved. Used under exclusive copyright rights by Incarnate Games Inc.

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